NZMM Daily Playlist Challenge: 07/05/18 – The Label

NZ Music Month Playlist Challenge

The NZ Music Month Daily Playlist Challenge
7th May, 2018

Compiled by Anna Loveys / The Label.

The Label helps artists, managers, labels and promoters put the all important plan together and work to get coverage across media and relevant outlets to help promote their album, label, tour or event. With the ability and experience to provide extensive national and regional press and television coverage, commercial and non-commercial radio and on-line campaigns The Label has built its reputation on delivering fabulous results for clients.

The staff at The Label feel super privileged to represent some of the world’s favourite independent labels in New Zealand. In our label stable of dreams is 4AD, Rough Trade, XL Recordings, Matador, Young Turks, Secretly Canadian, Dead Oceans, Jagjaguwar and Sub Pop. We’ve been blessed to have the opportunity to deliver successful campaigns for international mega stars Adele & SIA as well as a full spectrum of top indie acts; Queens of the Stone Age, The xx, The National, FKA twigs, and Radiohead.

Independent local artists are also an important part of what The Label does in New Zealand and feel honoured to have worked campaigns for Fat Freddys Drop, Tiny Ruins, Nadia Reid, Hopetoun Brown, Boycrush, The Black Seeds, Tiki, The Brunettes, Louis Baker, Estère, Lawrence Arabia, Ha The Unclear, Yukon Era, and Unknown Mortal Orchestra to name but a few!

Event publicity is an absolute favourite task and The Label has had the pleasure of working on WOMAD, (‘Best National Event of the Year’ – 2017 New Zealand Event Awards ), for the past six years as well as tours for the smallest indie punk bands from Australia to the mega Live Nation artists, Prophets of Rage!

Led by experienced music industry pr folk, The Label has a huge wealth of experience in the music business in New Zealand. Founder, Lisa Paris, has over 25 years experience in the industry and with a penchant for second hand shopping, and 7″ records is absolutely passionate about delivering the best plan and the best PR for client’s work!

Lucy Macrae joined the company in 2014 having cut her chops at music retail, ad agencies and label PR since she was a nipper and now she is a total PR Queen and all whilst running one of the coolest dive bar venues in Auckland City, Whammy!.

From Auckland University’s pop-school, Anna Loveys joined three years ago to learn the ropes of music pr and has blossomed into a Music PR diva! Anna delivers her superb writing skills, a music reviewer’s eye and a musician’s ear to the Label table full of ideas, with such warmth, a fresh perspective and some robot dancing when required.

Our newest team member is Holly Afoa who came to us, also from Auckland Uni’s Pop-School and is learning up a storm. Look out world!

For more info on The Label you can view their website here, or follow them on Facebook, Instagram & Twitter.

Anna Loveys’ Playlist: (Click to play)


This content is a part of our NZ Music Month coverage, celebrating old, new and upcoming Kiwi artists. For more information on NZ Music Month you can visit their website.

NZ Music Month 2018

Leave a comment